Norwegian Cruise Line and Nickelodeon part ways

Norwegian
Cruise Line said its partnership with Nickelodeon won’t be renewed when it
expires at the end of the year.

Nickelodeon characters such as SpongeBob Square Pants and Dora the Explorer
have been on select Norwegian ships for the past three years.

“These
experiences will not appear on Norwegian Escape and on Norwegian Epic as of
October 2015 and on the remaining four ships beginning in January 2016,” the
statement said.

In some
cases, Norwegian will have to dismantle fixtures, such as the SpongeBob
characters that decorate its water play parks. There have also been Nickelodeon
character meet-and-greets, a poolside show, an arts and crafts experience and a
Nickelodeon-themed Pajama Jam Breakfast.

Norwegian
said it will continue to make investments “to further elevate our family
programming” on its ships.