A Bright Horizon for Cruise Lines as Luxury Sea Travel Surges

LONDON—Luxury sea travel presents significant opportunities, a senior cruise executive said, as more people choose cruise ships over traditional vacation travel.

“In the past, cruises were seen as boring and expensive,” MSC Cruises Executive Chairman Pierfrancesco Vago said. “But in the past 10 years, demand has taken off as the cruise ship became much bigger and a destination itself for all age groups and budgets.”

The rising…